VotePredictor
Explainer

Which pollsters lean Democratic or Republican?

Every pollster gets accused of leaning one way. We checked 16,897 final polls from 1998 to 2024, comparing each pollster with the others who polled the same elections, to see which ones really do, and whether it makes them less accurate.

The short version

First, take out the year

A pollster's raw record mixes two things: how it polls, and which years it happened to poll. The year matters a lot. The chart shows how far the average final poll missed in each election year, counting each pollster once per election.

How far the average final poll missed, by year
1998R+4.6
2000R+0.4
2002D+2.3
2004D+1.1
2006R+1.2
2008R+1.3
2010even
2012R+2.5
2014D+3.6
2016D+3.9
2018R+0.3
2020D+5.0
2022D+0.6
2024D+3.1
← overstated Republicansoverstated Democrats →

Each pollster's final-three-week polls in an election, averaged, then compared with the result. Positive: the polls had the Democrat doing better than they did.

So a firm that only polled in 2016 and 2020 looks Democratic-leaning even if it polled exactly like everyone else. SurveyMonkey, which polled only from 2016 to 2020, overstated Democrats by 5.3 points on average, but by only 1.0 more than the other pollsters in the same elections. RMG Research looks D+4.7 on its raw record and is R+0.4 against its peers. It works the other way too: Trafalgar's raw record is R+2.2, but in the years it polled, everyone else was overstating Democrats, so against its peers it leans R+3.8.

That is why everything below compares each pollster with the other pollsters in the same elections: its miss minus their average miss. The year's shared error, and each election's own surprise, cancel out. It is the same idea as the “house effect” that poll averages, including ours, subtract.

Every pollster's lean

Each row is a pollster with at least 25 elections shared with other pollsters. The dot is its average lean against the others; the bar is the range that lean could plausibly be in (a 95% interval). A short bar means a long, consistent record. A bar that crosses zero means we can't say the pollster leans at all.

77 pollsters, lean against the other pollsters in the same elections
independent pollster · campaign pollster (most polls paid for by a party) · blue or red only where the lean is bigger than chance
← leans Republican
R+10R+50D+5D+10
Dem →
ccAdvertisingR+7.1
WPA IntelligenceR+5.8
McLaughlinR+5.7
Public Opinion StrategiesR+5.5
Tarrance GroupR+5.3
OnMessage Inc.R+5.0
Moore Information GroupR+4.0
Trafalgar GroupR+3.8
National ResearchR+3.8
Remington Research GroupR+3.5
AtlasIntelR+2.6
InsiderAdvantageR+1.8
CygnalR+1.8
Rasmussen (2000–12)R+1.6
Emerson CollegeR+1.5
Dan Jones & AssociatesR+1.3
Mason-DixonR+1.2
We Ask AmericaR+1.1
Digital ResearchR+1.1
Rasmussen ReportsR+0.9
Zogby AnalyticsR+0.6
Big VillageR+0.6
Gravis MarketingR+0.6
Data for ProgressR+0.5
SurveyUSAR+0.5
MonmouthR+0.4
RMG ResearchR+0.4
SusquehannaR+0.3
Research Co.R+0.3
Research & Polling Inc.R+0.2
American Research GroupR+0.2
GallupR+0.2
Targoz Market ResearchR+0.1
ActiVoteeven
NYT/SienaD+0.2
UMass LowellD+0.2
Quinnipiac UniversityD+0.2
IpsosD+0.3
Pan Atlantic ResearchD+0.3
YouGovD+0.3
HarrisD+0.3
Beacon/ShawD+0.3
Los Angeles TimesD+0.4
SelzerD+0.5
Market Shares Corp.D+0.5
Change ResearchD+0.6
Franklin & MarshallD+0.6
Morning ConsultD+0.7
Marist CollegeD+0.8
Public Policy PollingD+0.8
Suffolk UniversityD+1.0
SurveyMonkeyD+1.0
UNH Survey CenterD+1.0
SwayableD+1.1
Fairleigh Dickinson UniversityD+1.2
CiviqsD+1.3
ABC News/The Washington PostD+1.5
Montana State University BillingsD+1.8
Redfield & Wilton StrategiesD+1.8
Siena CollegeD+1.9
SSRSD+2.4
EPIC-MRAD+2.6
GBAOD+2.8
LucidD+3.1
Elway ResearchD+3.1
RT StrategiesD+3.3
GQRD+3.5
PSB ResearchD+3.6
Garin-Hart-Yang Research GroupD+3.9
Global Strategy GroupD+4.2
DCCC TargetingD+4.6
Impact ResearchD+4.6
Normington, Petts & AssociatesD+5.1
Grove InsightD+5.2
Mellman GroupD+5.3
Benenson Strategy GroupD+6.3
Lake Research PartnersD+6.3

Points of Democratic-minus-Republican margin, relative to the average of the other pollsters in each election. Hover a row for its range and number of elections.

Most of the firms at the two ends are campaign pollsters, the hollow dots. Firms like Mellman, GQR and Lake Research on the Democratic side, and McLaughlin, Public Opinion Strategies and OnMessage on the Republican side, mostly poll for one party's candidates. Campaigns release the polls that help them, so the published ones lean their way even if the firm's methods are sound. Our model corrects for that: a party-sponsored poll is shifted back toward the other side before it enters the average.

Among the 59 independent pollsters, 15 lean Democratic and 11 lean Republican by more than chance, and 49 of the 59 are within 2 points of their peers. Well-known names like NYT/Siena, YouGov, Quinnipiac and Ipsos are within half a point of their peers.

Does leaning make a pollster less accurate?

Not much. The chart puts each pollster's lean against its accuracy, both measured against the other pollsters in the same elections. Higher is more accurate. If leaning made a pollster worse, the dots would sag toward the bottom on both sides; instead they scatter.

Lean vs. accuracy, against the other pollsters in the same elections
independent pollster · campaign pollster · blue leans Democratic, red Republican
R+8R+4evenD+4D+8−2.50+2.5SurveyUSA: leans R+0.5, −0.82 vs the others, 429 electionsYouGov: leans D+0.3, −0.37 vs the others, 407 electionsRasmussen (2000–12): leans R+1.6, +0.04 vs the others, 354 electionsMason-Dixon: leans R+1.2, −0.95 vs the others, 323 electionsPublic Policy Polling: leans D+0.8, −0.54 vs the others, 269 electionsEmerson College: leans R+1.5, −1.03 vs the others, 214 electionsAmerican Research Group: leans R+0.2, +1.5 vs the others, 192 electionsZogby Analytics: leans R+0.6, +0.82 vs the others, 172 electionsQuinnipiac University: leans D+0.2, +0.43 vs the others, 144 electionsSurveyMonkey: leans D+1.0, −0.07 vs the others, 140 electionsMarist College: leans D+0.8, −0.02 vs the others, 135 electionsPublic Opinion Strategies: leans R+5.5, +0.98 vs the others, 133 electionsNYT/Siena: leans D+0.2, −0.65 vs the others, 133 electionsGravis Marketing: leans R+0.6, +0.49 vs the others, 120 electionsSuffolk University: leans D+1.0, −0.4 vs the others, 120 electionsHarris: leans D+0.3, −0.21 vs the others, 119 electionsIpsos: leans D+0.3, +0.13 vs the others, 115 electionsMonmouth: leans R+0.4, −0.46 vs the others, 103 electionsRasmussen Reports: leans R+0.9, −0.1 vs the others, 94 electionsTrafalgar Group: leans R+3.8, −0.73 vs the others, 85 electionsBig Village: leans R+0.6, −0.29 vs the others, 85 electionsUNH Survey Center: leans D+1.0, +0.23 vs the others, 79 electionsChange Research: leans D+0.6, +0.35 vs the others, 78 electionsGQR: leans D+3.5, +0.51 vs the others, 76 electionsResearch Co.: leans R+0.3, −0.59 vs the others, 75 electionsInsiderAdvantage: leans R+1.8, +0.13 vs the others, 74 electionsGarin-Hart-Yang Research Group: leans D+3.9, +0.62 vs the others, 74 electionsccAdvertising: leans R+7.1, +0.62 vs the others, 73 electionsData for Progress: leans R+0.5, −0.26 vs the others, 73 electionsGlobal Strategy Group: leans D+4.2, −0.76 vs the others, 68 electionsImpact Research: leans D+4.6, +0.4 vs the others, 61 electionsBeacon/Shaw: leans D+0.3, −0.17 vs the others, 58 electionsMcLaughlin: leans R+5.7, +2.21 vs the others, 54 electionsSiena College: leans D+1.9, −1.42 vs the others, 52 electionsMorning Consult: leans D+0.7, +0.52 vs the others, 50 electionsCiviqs: leans D+1.3, −0.48 vs the others, 50 electionsSusquehanna: leans R+0.3, −0.57 vs the others, 49 electionsABC News/The Washington Post: leans D+1.5, −0.69 vs the others, 49 electionsTarrance Group: leans R+5.3, −0.78 vs the others, 48 electionsActiVote: leans even, −0.86 vs the others, 46 electionsCygnal: leans R+1.8, −1.92 vs the others, 45 electionsSelzer: leans D+0.5, −1.47 vs the others, 44 electionsWe Ask America: leans R+1.1, −0.14 vs the others, 43 electionsSwayable: leans D+1.1, +0.87 vs the others, 43 electionsRT Strategies: leans D+3.3, −1.67 vs the others, 42 electionsPSB Research: leans D+3.6, −0.13 vs the others, 42 electionsNormington, Petts & Associates: leans D+5.1, −0.31 vs the others, 41 electionsMellman Group: leans D+5.3, +1.6 vs the others, 41 electionsGrove Insight: leans D+5.2, −0.74 vs the others, 39 electionsRemington Research Group: leans R+3.5, +0.05 vs the others, 38 electionsGallup: leans R+0.2, −0.27 vs the others, 38 electionsOnMessage Inc.: leans R+5.0, +1.09 vs the others, 37 electionsAtlasIntel: leans R+2.6, −1.83 vs the others, 36 electionsSSRS: leans D+2.4, +0.4 vs the others, 35 electionsResearch & Polling Inc.: leans R+0.2, −1.28 vs the others, 34 electionsFranklin & Marshall: leans D+0.6, +0.22 vs the others, 34 electionsMarket Shares Corp.: leans D+0.5, +0.01 vs the others, 33 electionsEPIC-MRA: leans D+2.6, −0.65 vs the others, 33 electionsGBAO: leans D+2.8, +0.09 vs the others, 33 electionsMoore Information Group: leans R+4.0, +0.63 vs the others, 32 electionsDan Jones & Associates: leans R+1.3, −0.88 vs the others, 32 electionsPan Atlantic Research: leans D+0.3, −0.6 vs the others, 32 electionsRedfield & Wilton Strategies: leans D+1.8, +1.66 vs the others, 32 electionsBenenson Strategy Group: leans D+6.3, −0.12 vs the others, 32 electionsDigital Research: leans R+1.1, +0.52 vs the others, 31 electionsRMG Research: leans R+0.4, −0.63 vs the others, 31 electionsDCCC Targeting: leans D+4.6, +0.95 vs the others, 31 electionsNational Research: leans R+3.8, +0.45 vs the others, 30 electionsUMass Lowell: leans D+0.2, −0.56 vs the others, 29 electionsFairleigh Dickinson University: leans D+1.2, −0.45 vs the others, 29 electionsMontana State University Billings: leans D+1.8, −0.24 vs the others, 27 electionsWPA Intelligence: leans R+5.8, +1.09 vs the others, 26 electionsTargoz Market Research: leans R+0.1, +1.13 vs the others, 26 electionsLake Research Partners: leans D+6.3, +1.32 vs the others, 26 electionsLos Angeles Times: leans D+0.4, +0.55 vs the others, 25 electionsLucid: leans D+3.1, +1.56 vs the others, 25 electionsElway Research: leans D+3.1, −0.27 vs the others, 25 electionsccAdvertisingMcLaughlinTrafalgar GroupAtlasIntelSelzerMellman GroupLean against the other pollstersMiss vs. the others (points)

A pollster's average miss in points, minus the other pollsters' average miss in the same elections. Above the middle line: smaller misses than the others. Bigger dots have more elections.

A pollster can lean one way every year and still be accurate, because the lean is small next to the ordinary error of a poll. AtlasIntel leaned R+2.6 against its peers and was still among the most accurate, because in the years it polled the others were overstating Democrats. What makes a pollster inaccurate is mostly noise, not direction.

How we measured it

For pollster accuracy ratings, see the pollster leaderboard. For how far any single poll can be trusted, see what “margin of error” really means. The same question for forecasters is in which forecasters lean Democratic or Republican.